Professional History

Strategic Leadership in Medical Education and Market Engagement Showcasing award-winning expertise in KOL strategy, clinician-focused programming, and cross-sector collaboration across medical device and pharmaceutical industries—driving adoption, advocacy, and thought leadership in cardiology and laparoscopic surgery.

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PROFESSIONAL HISTORY

My Experience

GE HEALTHCARE

February 2022 - Present

Marketing Director

Diagnostic Cardiology

Lead physician education programs and multi-channel marketing strategies that drive product adoption and deepen customer engagement. Partner across product management, R&D, sales, and clinical teams to launch innovative solutions, refine positioning, and deliver targeted sales training. Provide strategic leadership in KOL engagement and portfolio alignment to amplify market impact, while leveraging data insights and installed base analysis to strengthen retention and elevate GE HealthCare’s presence in a dynamic clinical landscape.

GENERAL ELECTRIC - HEALTHCARE SECTOR

July 2021 - February 2022

Marketing Manager

Interventional Cardiology & Radiology (US and Canada)

Led multi-channel campaigns to support new product launches and strengthen customer retention. Collaborated with commercial teams to align evidence generation with strategic goals, developed marketing strategies grounded in clinical and economic insights, and partnered with industry leaders to deliver peer-to-peer education programs that elevated clinician engagement and market impact.

AMERICAN COLLEGE OF SURGEONS

August 2017 - July 2021

Manager, Preceptorship, Coaching & Retooling

Division of Education
Responsible for managing new programs, from the developmental and pilot testing stages to complete implementation and evaluation. This includes establishing accreditation systems for these programs and for the structured assessment of surgical skills and surgical judgment.

TERUMO INTERVENTIONAL SYSTEMS

March 2016 - July 2017

Manager, Medical Education

Professional Education

Manage Terumo Interventional Systems (TIS)-sponsored external health care professional training programs including CEU and CME accredited programs. This includes identifying relevant courses, developing curriculum, identifying qualified proctors, and marketing to physicians and nurses. This also includes managing budget, building speakers programs and cultivating KOL relationships.

ABBOTT LABORATORIES
formerly CARDIOVASCULAR SYSTEMS, INC.

June 2014 - December 2015

Manager, Northeast Medical Education

Professional Education

Plan, execute and facilitate Medical Education programs with a focus on coronary and peripheral artery disease states. Lead execution of all CSI-Sponsored education programs at Industry conferences such as TCT. Interface with the Marketing Department to integrate appropriate messaging while partnering with Sales Leadership to navigate and advise on the best utilization of resources.

JOHNSON & JOHNSON:

Consumer| Pharmaceutical | Medical Device

September 2001 - June 2014

ETHICON, Manager, Professional Education | Medical Device | Launched the initial obesity segment of the www.ethiconinstitute.com, an online learning portal.

JANSSEN, Manager, Market Development |Pharmaceutical | Created a promotional speaker’s program to support sales professional in the recruitment of KOLS and executing valuable didactic programs.

NEUTROGENA, Associate Manager, Sales Analytics | Consumer Products | Conducted competitive analysis by gathering syndicated data (i.e. – IRI), developed and communicated strategic positioning proposals for the development of marketing campaigns.